The SSE Arena, Belfast launched their venue app in late 2015.
Realife worked with The SSE Arena, Belfast to provide a solution that incorporated event listings, cutting edge engagement features and F&B and merchandise ordering.
The app has achieved phenomenal levels of uptake across engagement and in-app ordering, driving a double-digit increase in the arena’s annual food and beverage revenues.
Key Stats
10%+
Increase in annual F&B revenues
39%
Of revenue outside of show times
50,000
Active users
How Do The Arena and Their Customers Benefit?
Arena Benefits
- A connected mobile app solution, with minimal work required.
- A dynamic and personalised offer strategy, powered by CORE.
- Cutting edge data learnings on user attitudes and behaviour.
- A tool to provide value to the arena’s biggest sponsor; SSE.
User Benefits
- Fast track app queues at every concession and merchandise stand.
- Special offers on F&B and merchandise, personalised to each individual user.
- An in-built selfie function and photo wall, meaning no night is forgotten.
- An exclusive rewards section for SSE customers to access content and offers.
Support We Offer
Download the app and take a look for yourself.
Available on both iOS and Android.
Request a demo.
We’d love to talk! Drop us a message below and one of the team will get right back to you.