Re-opening Edgbaston Stadium

How Edgbaston Cricket Ground Use In-App Venue Marketing Solutions to Re-open Safely 

As one of the first UK venues set to host a major sporting event, Edgbaston Stadium had to prepare to re-open for 13,000 fans. In order to do this safely and successfully, Realife Tech provided operational and engagement tactics through their proprietary platform. Realife Tech also developed a personalized app, due to play an integral role in the venue’s re-opening strategy.

On adopting Realife Tech’s integrated venue marketing solutions, Edgbaston Stadium was able to:

  • Conduct 100% cashless and contact-free ordering
  • Prevent congestion throughout the stadium with in-seat delivery
  • Reward their most loyal customers while maximizing revenue
  • Promote ongoing engagement with app-exclusive content

Read this case study to learn about the technology being put in place at Edgbaston to welcome fans back safely.

Implement contactless entry solutions. Identify every visitor. Drive adoption of your venue app.

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